We have formed strategic alliances with global companies representing diverse industries. They have achieved their business growths and objectives in the MENA region through our support and strong network. Our objective is to create a mutually beneficial partnerships with entities and activities that represent our core values and beliefs in human development through technology innovation, women empowerment and cultural diversity and provide them with the right support system to achieve sustainable entry and presence within the UAE and rest of MENA region.
The business interest that we own and/or invest is diverse. Our business participation is tight as we ensure that we also hold hand with the entity we invest in by providing the financial aspect but also advisory on various subjects that could affect the entities’ operation and growth. We strive to add significant value to these entities, otherwise we don’t invest. Our associations naturally last long because we build these on trust and integrity.